Monday, May 25, 2015

Creating a Small Business Plan - Make Room For Google, YouTube, Facebook & MySpace

When you sit down to create a business plan there is something that most small business owners don't stop to consider, and it could cost them untold thousands of dollars in profits in the long run. An integral part of your business plan needs to be the creation of a presence on the internet so that people who don't know you exist can find you on search engines like Google. This sounds like a simple enough undertaking, but there is more to it than putting a good website together and publishing it online. That's what most small businesses do in an oftentimes good intentioned, yet ineffective way to drive traffic to their new sites. Here are some sure fire methods to help you get the word out about your business to a much wider audience.

Nearly every business has an online presence nowadays but few know how to use online marketing techniques to attract new customers other than by pot luck internet surfers. To generate an online following, and thus new sales and customers you must create a social media campaign. Did you know that you can upload videos to YouTube, create a following on Twitter, Facebook and MySpace--and write short articles called ezines that will all work to drive traffic to your website--for Free!
If you are in doubt, why do politicians all use the above mentioned sites for their campaigns? President Obama certainly did and so did Hillary Clinton. Think of your small business as a political campaign to garner votes, donations and popular support. If you can make the mental switch in thinking from just the traditional way of doing business to a combination of old school and new, then you will be well on your way to becoming a successful enterprise.
Steve Boston is an author, television producer, boxing trainer and marketing entrepreneur. He helps people start online businesses with little or no investment-no paper, no inventory, no employees, no bosses, and best of all-potential income that can far exceed professional salaries anywhere on the planet in an industry that is unlimited in growth. Visit this site: []
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